If you wish we are more than happy for your to sell, via your own website just a single product! This is not as silly as it may seem as it means that you can dedicate a whole page, or even a complete website down promoting specific products. You may wish to feature a single item to a page or perhaps a few products. By doing this you can add extra information from that normally shown in our online store which helps promote that page/product in the search engines and also provides the customer with much more information meaning that you are more likely to clinch a sale!